Internal linking for websites with hundreds of thousands, and yes, even millions of pages is a challenge in itself. Emilija and Dan will take it a step further and unveil the secrets of optimizing internal links for such colossal websites. You will learn how to harness the power of BERT sentence embeddings and cosine similarity to navigate the vast digital universe with finesse. And after that we dive into the mar-tech realm of automated topical clustering and hub detection, all guided by the enchanting magic of eigenvector centrality. Sounds highly technical and geeky? We are not going to lie, IT IS. But this is SMX Advanced and if you are ready to embark on a knowledge-packed adventure where every click, every cluster, and every hub unlocks a new level of digital mastery, then this is the session for you.